Strategic Planning is a comprehensive customized service
which helps organizations plan for success. This may consist of reviewing or
establishing a vision and mission statement. Assessments are completed to
analyze the organization's current internal and external environment as well as
its vision of the future. Next, the organization establishes goals, measurable
objectives and strategies for how these measurable objectives can be
accomplished. Retreats are often used along with additional processes that
engage all stakeholders. The Aycock Group often creates a written strategic
plan in collaboration with the organization.
The Aycock Group knows from
experience that the strategic planning process is as important as the outcome.
- All relevant information needs to be shared, assumptions
should be tested and the reasons for ideas need to be explained.
- All voices need to be heard and understood.
- All people in the entire organization need to be
committed to the strategic plan. The Aycock Group does not believe that the
typical term "Buy In" is enough or the right approach. "Buy in" implies that
decisions are already made and others simply need to get on board. The Aycock
Group instead believes in the term committed to. Being committed to means that
people participate in the creation of, are invested in, and passionate about
The Aycock Group has extensive experience providing facilitation and leadership for Collective Impact projects. Collective Impact describes numerous organizations and sectors working together with a common vision to solve social problems.
The Aycock Group specializes in
facilitating annual retreats or retreats or meetings on specific important
Economic Development Strategic Planning
This is a
customized service that is similar to strategic planning. The Aycock Group
assists counties and cities in creating a common strategic vision for economic
development with goals based on a multifaceted approach in the three main areas
of economic development: business recruitment; business retention and
expansion; and business creation and entrepreneurship.
service is customized around improving communication and effectiveness of
boards. It often involves ensuring that the board and senior leadership
understand their mutual expectations and are aligned to accomplish
The Aycock Group helps organizations develop Management by Objectives ( MBO) systems to help implement their strategic plans.
Community Visioning is
similar to strategic planning; however, it involves several organizations or
communities. The process will insure that the relevant organizations are
engaged in the process.